At Salisbury University, every day offers an opportunity to make a positive change. This idea is brought to life through the generosity witnessed during SU’s new Flash Fundraiser campaigns. Similar to SU’s annual Giving Day, Flash Fundraisers are condensed, 24- hour fundraising sprints that rally supporters to make impactful contributions focused on identified needs with established dollar goals, often offering matching gifts to maximize the impact of donations.
In an extraordinary display of unity and generosity, the SU men’s lacrosse team launched a flash campaign that surpassed all expectations. With the rising costs of travel, accommodations, food and equipment for its roster of 50 student-athletes, the men’s lacrosse program found itself in need of additional financial backing to maintain its national championship-caliber status. This became even more critical this year as their established sponsorships underwent changes. With a fundraising goal of $30,000 and a generous $3,000 matching gift to ignite the initiative, they embarked on their own Flash Fundraiser journey.
Just two weeks before the virtual one-day event, a fire destroyed the home of Head Coach Jim Berkman and his wife Jenn. In response to the outpouring of support from SU students, faculty, staff, alumni and the greater Salisbury community, Coach Berkman encouraged alumni and supporters wishing to help him to instead contribute to men’s lacrosse during its Flash Fundraiser. He even sent personalized video messages expressing his gratitude and appreciation, directing everyone to join the cause.
The fundraiser was extended for an entire week and the results were nothing short of astounding. At the 2023 national champions ring ceremony, Berkman announced the over $83,125 total raised and extended his heartfelt thanks to the 174 supporters.
Other areas of campus have harnessed the same spirit of collective giving to address their specific funding need, including Food for the Flock; Cross Country and Track and Field; Music, Theatre and Dance Department; and the Henson Simulation Center.
The men’s lacrosse team’s journey serves as an inspiring example of what can be achieved when Sea Gulls come together to support a common cause. Ultimately, Flash Fundraisers remind us that every day holds the potential to make a profound impact.
Support your favorite areas of campus as they fundraise for specific needs. Gifts on these days are matched up to a specified amount. Learn More about Flash Fundraisers!